NewtonX offers market research consulting to help you address the mission-critical priorities of your business. We partner with you to tackle complex business problems, translate your needs into the optimal research solutions, execute the study, and synthesize the data into meaningful, actionable insights.
We’ve been lucky to work with organizations from Fortune 500 enterprises to the top consultancies, financial institutions, and leading market research companies who choose us as their research partner.
Our market research consulting technology reaches across 140+ industries to give you the scale of a panel combined with the depth of an expert network.
Our consultants act as an extension of your team—an extension that just so happens to have deep industry knowledge and a well of research experience to draw from. As such, we can advise you on the most suitable research techniques and methods to solve your business challenges. We leverage best practices in our quantitative and qualitative studies, and we also use creative research methods, such as our Qual-Quant-Qual mixed methods research and our Communities offering. We can lend our objective perspective and fresh approach to make your research project a success. In turn, you can confidently make insights-backed strategic decisions for your organization.
Our expertise spans industries and research use-cases—you can look to us for guidance whether you’re using market research to assess a market opportunity, test a product concept, develop personas, or gauge brand sentiment.
The best B2B market research methods depend on the business problem you are trying to solve. These four types of market research each deliver specific benefits, and each has drawbacks. Understanding these will help you
A Global Marketing Agency Sought to Test Brand Perception Brand positioning can make or break a company. Keenly aware of this, our client — a global marketing and digital strategy agency — sought to test
Try to answer this question: “How can your company keep up furious innovation while remaining customer obsessed?” If you can’t give a confident answer, don’t fret — 78% of executives struggle with data-driven decisions. This
