Knowledge Haystack Webinar Series, July 20th at 1pm EST

[Webinar] Strategies for cutting research costs without sacrificing quality

Join NewtonX Regional VP of Market Research Ete Kpogho and Sr. Product Marketing Manager Jimmy Coonan for an interactive roundtable to discover the strategies your fellow insights leaders are using to minimize spend while sourcing reliable B2B insights.


With research budgets remaining stagnant or decreasing this year, it’s up to insights leaders to forge new ways to source reliable data for their companies. What better way to tackle this difficult hurdle than to collaborate with peers? Join an interactive discussion focused on strategies your peers are using to cut costs and source reliable B2B insights.

 

Join fellow insights leaders for a conversation around:

  • Rethinking old research methods to break away from bloated samples and bad data
  • Establishing what good actually looks like for reliable samples
  • Refining personas to decrease costs and avoid unnecessary fluff

Meet the speakers

Jimmy Coonan, NewtonX

Jimmy Coonan

Senior Product Marketing Manager
NewtonX
Ete Kpogho, NewtonX

Ete Kpogho

Regional VP, Market Research
NewtonX

Check out our previous Knowledge Haystack webinars

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[Webinar] The path to better decisions starts with better research

Join NewtonX Director of Client Delivery Pavle Krivokapic and Sr. Product Marketing Manager Jimmy Coonan for an interactive roundtable to hear about B2B methodologies that your fellow insights leaders are using to hit their research goals.