Adweek + NewtonX Reveal Insights on CMO Collaboration
What separates great CMOs from good ones? NewtonX and Adweek unveil new research on CMO collaboration secrets and business impact.
Quantifying Collaboration: Adweek & NewtonX Reveal the Fruits of C-Suite Sync
Adweek X on December 4th @ 2:10 pm pst
Speakers:
- Jackie Cutrone, CMO, NewtonX
- Paul Barbagallo, SVP-Executive Editor, Adweek
Collaboration is critical for CMO success. Yet even among marketing leaders who prioritize building relationships and alignment across their organization and beyond, there’s a big gap between the great CMOs and the simply good.
NewtonX and Adweek will reveal never-before-seen proprietary research that quantifies the business impact of CMO collaboration and uncovers the secrets behind the best CMO collaborations. You’ll learn how great CMOs pull from other disciplines to drive change and the key principles and behaviors that elevate their performance. Get strategies to strengthen your partnerships, amplify marketing outcomes, and accelerate sales growth…elevating your marketing from good to great.
Sign up for our newsletter, NewtonX Insights:
Related Content
Adweek investigated the impact of data privacy policies on ad spend with NewtonX
Adweek partnered with NewtonX to gather senior marketers’ insights into the future of ad spend on platforms and publishers.
read moreForget Emerging Tech: This is How Humans Do B2B Research
Data is important, but it’s not everything. Get an inside look at how insights and strategy leaders at The New York Times and DoorDash build influence and deliver business impact.
read moreHow The Wall Street Journal cut through the generative AI haze with NewtonX insights
How do marketers plan to realize gains from AI? The Wall Street Journal partnered with NewtonX to survey 82 executives for the scoop.
read moreAdweek + NewtonX Quantify the Business Impact of CMO Collaboration
What separates great CMOs from good ones? NewtonX and Adweek reveal the skills, behaviors and attributes of great CMO collaborators.
read more
NewtonX + Adweek Launch Exclusive Feature on CMO Collaboration
Adweek and NewtonX, explore what defines a ‘Great CMO’ through the lens of cross-functional collaboration.
read more[Report] The Digital Lead: 2024 Ad Insights & Tech Trends
NewtonX and Material reveal how marketers leverage social media and ad tech trends, backed by exclusive data.
read moreTransmission Elevates The B2B CMO in the Boardroom
As presented in Cannes Lions, NewtonX and Transmission publish exclusive insights to increase CMO presence on boards.
read moreNext on the C-Suite Agenda: AI Trust
Hosted by Jackie Cutrone, CMO of NewtonX, this conversation with Jacqueline Woods, CMO of Teradata, delves into strategies for fostering trust in AI and integrating Trusted AI across organizations. Featuring findings from Teradata and NewtonX’s
read more