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B2B research to blaze trails at Salesforce
We’re experts at finding you expertise.
Tackle your most pressing questions with NewtonX research. We’ll connect you to customers across target industries and markets for quant surveys, qual interviews, and everything in between.
Unlock insights to expand and improve product offerings, develop go-to-market strategies for new markets, deeply understand customers, strengthen brands, keep an eye on competition, produce thought leadership, and so much more.
Have an audience in mind? Get a quote today.
Are your business decisions backed by uncertainty?
According to the 2024 GRIT Insights Practice Report, in the last six months amongst market research buyers . . .
44%
had serious doubts about research quality more than once
45%
had to address someone's doubts about quality more than once
9%
made a poor business decision more than once
There’s a better way. Protect your peace of mind.
The NewtonX Graph
The NewtonX Graph
Rather than pulling from closed panels, NewtonX uses our Knowledge Graph to scan 1.1 billion professionals across 140 industries, verify their identities, and compensate them fairly for their expertise.
As a result, you get highly relevant respondents and quality insights that enable more confident decision-making.
Read our clients' success stories
We’re onboarded with Salesforce and the trusted research partner of 4 of 5 Big Tech, Fortune 500, management consultancies, agencies, and leading market research companies. Read about some of our success stories below.
Research methodologies tailored to your needs
We partner with you to design a B2B research methodology that maps to your business goals.
Quantitative surveys
Test hypotheses at scale and extract statistically robust insights
Qualitative interviews
Uncover deeper insights into knowledge and behavior through expert interviews and focus groups
NewtonX Q3 formula
Gather depth & breadth of insights through our qual-quant-qual mixed method approach
Online communities
Gain quick, rich insights using a mix of research activities over time with a select group of participants
End-to-end consulting
Tailored services to match your needs, from research design to analysis and reporting
Find the audiences you need across industries, across the globe.
To pinpoint the best respondents for your research needs, we fine-tune our search using tailored criteria, including function, company size, geography, industry, seniority, and expertise.
Marketing managers
Sales teams
IT decision-makers
Business analytics users
Content creators
Business decision-makers
Procurement decision-makers
Software developers
C-suite executives
AI/ML engineers
Retailers
SMBs
And many more . . .
Make data-driven decisions.
We’ll provide insights to guide your product, UX, marketing, and strategy. We can handle respondent recruitment alone, or your entire research project from start to finish.
Understand user needs & behaviors
Prioritize the product & feature roadmap
Assess willingness-to-pay & pricing strategy
Track brand health
Define & refine personas
Map the path to purchase
Test messaging
Determine campaign effectiveness
Craft thought leadership
Inform GTM strategy
Identify market opportunities
Monitor the competitive landscape
Press & client work
NewtonX in the news
Interbrand: How Brand Impacts Share Price
Interbrand uses qual and quant insights from 241 investor relations professionals representing 27 industry sectors to explore the link between brand and share price.
LinkedIn + Bain & Co.: B2B buyer group dynamics
Bain & Co. and LinkedIn launches new research at Cannes Lions on B2B buyer group dynamics and strategic insights for engaging these groups.
The Wall Street Journal: Gen AI
The Wall Street Journal uses insights from 82 VP+ brand marketers to cut through AI hype in its article, “AI Isn’t Coming for Marketers’ Jobs—Not Yet.”
Greenbook: 2024 GRIT Insights Practice Report
Greenbook reinvents its annual GRIT report with NewtonX data from 200 market research buyers, expanding insights to new analytics buyers.
Google: Gen AI in retail
Google Cloud’s 2024 Generative AI in Retail research at NRF 2024 reveals 81% of 274 U.S. retail leaders feel AI urgency.
Got your next question in mind?
Get a quote.